Read this at :
http://thesims2fashionrunway.ea.com/agree_top.php?theme=5Paragraph 8
From the Sims H&M runway contest.It's a good indication how EA will have nothing to do with brandnames and copyrighted images, etc. in their official contests at least.
8. EA Online Terms and ConditionsYour participation in the Runway is also governed by the EA Online Terms and Conditions found at
https://account.ea.com/legal/legal.jsp. You agreed to the EA Online Terms and Conditions when you created your EA Account.
Below is a recap of some of the key rules from the EA Online Terms and Conditions that apply to the Runway:
1.1. Remember that when you submit fashion designs or other content to the Runway(referred to below as "Content"), you're automatically granting EA the right to publish and otherwise use your Content for the Showcase, and for other purposes (such as for marketing or other promotional purposes). For example, if we really like what you submit, we might use it in an advertisement, or perhaps even in one of our games. If we use your Content, we may not necessarily attribute it to you, or your screen name. See the EA Online Terms and Conditions for a complete explanation.
1.2. The EA Online Terms and Conditions require you to respect the intellectual property rights of other people. This means that:
a. You can only post Content to the Runway if (i) you're the owner of the intellectual property rights in the Content; or (ii) you have the prior written consent of the owner of the intellectual property rights to use that Content in connection with the Runway. For example, you should not incorporate the logo of a famous fashion designer (such as Louis Vuitton or Gucci) into your fashion design, because this may infringe that designer's trademarks.
b. If we think that you have infringed the intellectual property rights of a third party, we may remove your Content from the Runway or Showcase without prior notice to you.
c. If you are a repeat infringer of another person's intellectual property rights, we may immediately terminate your EA Account. If your EA Account is terminated, you will lose access to all of your Content and other privileges associated with your Account.
d. If you're a copyright owner, and you believe that any content posted to the Showcase or voting gallery infringes your rights, you may submit a written notice to
copyright@ea.com. See
http://www.ea.com/global/legal/legalnotice.jsp for more information.
If there is any conflict between these Terms of Participation and the EA Online Terms and Conditions, then the EA Online Terms and Conditions will take precedence to the extent of that conflict.